News

• Tracking.net Public Launch at AdTech San Francisco, April 20.
  Tracking.net unveiled its TrackManage product today at AdTech SF. The first tracking integration platform to incorporate a site tracking with easy content management, TrackManage is available for use by individual website publishers. Tracking.net is also seeking marketing services vendors and ad agencies to act as channel distribution partners for the product.
• TrackManage adds Browser-Side Tag Execution Palo Alto, June 3.
  Responding to customer feedback, TrackManage has added the ability to content manage tracking tags, yet have them be executed by visitor's browsers. This is particularly important for affiliate tracking systems, where the initial clickthru tag was executed before the browser arrived at the site. Browser- and Server-side tag execution can be mixed within the same page.